To stand out on store shelves, Nine developed the Handy Bag to eliminate the ho-hum of traditional snack bags. The advantages are many. Not only are the shape and white color distinctive in the cluttered snack bag category but the free-standing package displays well on shelves. Plus its wide opening makes snacks easy for consumers to eat on the go, right out the bag.

 

What’s more, there’s great flexibility in adapting package height and width to meet the demands of different sales channels, and little is required to retool existing machinery to the new structural design.

Leading European snack producers are considering the Handy Bag as the next-generation snack bag and an integral component to establish brand identity.